Bing generative search

Bing generative search

Bing's new generative search experience.

  • Combining generative AI and large-scale language models to provide customized search results
  • By dynamically matching content and generating AI layouts, improve the relevance and readability of search results
  • Keep traditional search results while increasing the number of clickable links, such as references in the results
  • Optimize accuracy by applying insights to continuously evolve the use of LLMs in search
  • Pay attention to the impact of generative search on publisher traffic, maintain click through rates, and support a healthy online ecosystem
  • Collect user feedback through feedback icons and continuously improve the search experience

Product Details

Bing generative search is a new search experience launched by Microsoft's Bing search team, which combines the capabilities of generative artificial intelligence and large language models (LLMs) to provide users with customized and dynamic search results. This technology understands user queries, reviews millions of information sources, dynamically matches content, and generates search results with new AI generated layouts to more effectively meet user query intentions.